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[Important Notice] About Communication from August 1 to August 9

Salamatsyzby! This is Sugi from ASHU TRAVEL.

Thank you, as always, for supporting ASHU TRAVEL!

From August 1 to August 9, I (Sugi) will be away on a business trip to Mongolia.

Besides working for ASHU TRAVEL, I’m also on the staff of our affiliated company, Tsokto Mongolia Horse Riding Tours, so this time I’ll be taking our director, Nuriya, to Mongolia!

I’ll keep checking messages during the trip, but there will be times when we’re out in the middle of the vast steppe (where the signal is weak), so replies may take a little longer than usual.

Also, since our director Nuriya will be traveling with me, it will be difficult to handle tour customizations or individual consultations during this period.

We apologize for any inconvenience and thank you for your understanding. We’ll come back fully recharged with Mongolian energy!

About the author

sugiura

yu

sugiura

A 40-something editor who loves the outdoors. Wanders around Japan and abroad in search of unique experiences. Longing for a digital detox, she goes on a trip, but in the end, she can't give up her computer, which is a problem.

About Us

We are a local travel company based in Kyrgyzstan,
sharing the spectacular Tian Shan mountains and the charm of nomadic culture.
Our founder, Nuriya, is a Kyrgyz guide fluent in Japanese
who once worked at the Embassy of Japan.
Blending Japanese attention to detail with warm
Central Asian hospitality,
we can also arrange trips that cross borders.

Our base is Ashu Guesthouse,
located inside a national park.
With a sauna and a pool, it is a comfortable place
for a retreat that restores body and mind
in the heart of nature.
What matters most to us
is sustainable travel.

By keeping groups small to protect nature, and by paying local guides
and nomads fairly,
we want travel to bring new energy to the region.
Through safe, meaningful experiences,
both our guests and our hosts come away uplifted.
Why not come and discover something “beyond sightseeing”
with us?

Why Travelers
Choose ASHU TRAVEL

  • Japanese- or English-speaking guides

    No language worries, and a real understanding of the culture and background. Not just “seeing” Central Asia, but enjoying it because you understand it.

  • A pro who has guided 3,000+ travelers

    Founded by a guide with many years in the field. Every trip is planned with safety, routes and pacing in mind so it never feels rushed.

  • Shared tours: join solo and save

    Solo travelers are welcome. When other travelers book the same tour on the same dates, you share it and the per-person price drops with the number of participants. The final price is fixed about three weeks before departure.

  • Based at a trusted guesthouse with 20+ years of history

    Our base is Ashu Guesthouse, a long-established guesthouse inside a national park. With private rooms, showers, heating, a sauna and a pool, you stay comfortable even in the wild.

  • Sustainable travel built as equal partners

    Our trips are made together with guides, nomads, their families and the community. As a locally run company, we pay fair wages, so the livelihoods and skills of everyone involved are protected.

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