
Salam! This is Sugi from ASHU TRAVEL, your guide to scenic trips in Central Asia.
Today, we have an important announcement.
After December, we will be revising the prices of the tours ASHU has been offering.
This is a choice we’ve made to keep paying fair wages to our local guides, drivers and support staff—the people we’re so proud of.
With prices continuing to rise across Central Asia, increases in labor costs in particular are unavoidable.
However, we didn’t want “keeping prices low” to become our goal.
What ASHU aims for is to create tours that offer guests “safe and enriching journeys” while also supporting the livelihoods and pride of the local people involved.
We don’t want to be just a travel company—we want to be “a bridge connecting travelers with the people of Central Asia.” That’s ASHU’s belief.
To our guests: bookings made by the end of December 2025 will stay at “current prices”
Our tour prices will be revised in stages from January 2026.
However, all tours booked by the end of December will be offered at current prices.
- This winter’s tours in Kyrgyzstan and Kazakhstan
- Customized tours in Uzbekistan and Tajikistan
- Horse riding trips through Central Asia’s nature next summer
This also applies to shared tours, so if you sign up next year or later for a tour that has already been confirmed, the new price will apply.
For anyone who has been “thinking of going someday,” this is a chance to travel at a great rate! Be sure to take advantage of it.
To everyone looking forward to traveling with us, and to all the people who support us on the ground:
ASHU will continue to deliver journeys in a new way, while always acting with sincerity.
If you have any questions, please feel free to contact us.
See all ASHU tours here
If you’d like to know more about specific tours, take a look at the link below.
We offer a wide variety of tours for different seasons and themes.
▶︎ https://ashu-travel.com/en/tour/
What makes ASHU TRAVEL special
At ASHU TRAVEL, we offer “moving, scenic horse riding tours” that take you on horseback through the magnificent nature of Kyrgyzstan and the rest of Central Asia.
- Accompanied by a Japanese-speaking or English-speaking guide
→ No need to worry about language barriers - Accommodation, meals and transfers all included
→ Leave your travel worries behind and focus on the experience - Scenery you won’t find on sightseeing tours, plus rich encounters with nomadic culture
→ Swaying on horseback, travel through quiet nature and “a world you’ve never known”
Swaying on horseback, into untouched nature.
Not just “sightseeing,” but “a journey to remember”—
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▶︎ Instagram → @ashutravel_jp
https://www.instagram.com/ashutravel_jp/
📩 Questions or inquiries are also welcome via LINE
▶︎ Ask us on our official LINE → https://line.me/R/ti/p/@905mtdkr